Business Misfit

Written By Gracist/ Eternal style

Interview with STEPHEN MOEGLING on Business Misfit

My guest today is a fashion designer whose clothing line is an instrument for social change. Stephen H. Jenkins’s fashion line, Gracist, celebrates West African culture’s beauty, diversity, rich history, and traditions and connects people worldwide with shared values of compassion, respect, and love. 

Expect to learn:

  • Why brands need a higher purpose to resonate in a crowded marketplace

  • How to leverage stories to engage customers

  • Why your customers want to know how your product or service is made so they feel an emotional connection to your company

BUSINESS MISFIT
Gracist/ Eternal style

Stephen Jenkins is the founder and creative director of Gracist Brand, a wearable art company born from a simple but radical idea: what if we put grace inside racism? Based in Richmond, Virginia, Gracist brings together American denim and traditional West African fabrics, handcrafted by artisans in Niger, to create pieces that carry story, history, and healing in every stitch.

Raised the seventh of eight children in a family rich in love if not material wealth, Stephen learned early that circumstances don't define a person — what you do with them does. That conviction became the foundation for Gracist: transforming fabric, history, and relationship into something that lifts people up.

Gracist Brand has been recognized with Best Designer at Visual Arts Craft & Design, collaborated with the Virginia Museum of Fine Arts, and been featured alongside an Alicia Keys × Swizz Beatz exhibition. Each piece is designed not just to be worn, but to be a testimony — a wearable reminder that grace and reconciliation are still possible.

Grace and peace,
Stephen


https://Gracistbrand.com
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Celebrating Black History Month with R Home Magazine and Gracist